Scott Samuels, Featured CEO of Horizon Hospitality – A member of the Sanford Rose Associates® network of offices, in Hotel News Now, Sales Training, Tech Top Indie Hotel Spending Plans

Plano, TX 12/23/2019

By: Laura Koss-Feder

Sluggish demand for overseas travel to the United States is predicted next year and the election year could take the industry in a host of directions, which is why independent hoteliers are thinking about spending priorities now.

Although global travel is expected to grow an average of 4.8% through 2023, the pace of U.S. growth is predicted to be just 2.4%, according to the U.S. Travel Association. This decline in overseas market share to the U.S. will result in a loss of $78 billion in visitor spending.

“Without question the greatest priority for hotel spending in 2020 will be technology,” said Scott Samuels, CEO of Horizon Hospitality, a training and recruitment firm with the hospitality sector.

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